Superfoods – Marketing Trick or Healthy Treat?


Superfood Blueberry

I am sure you have heard the term many times before, seen it on advertising and on food packaging. But what is it actually?

What are Superfoods

Superfoods are nothing manufactured or processed. They are a special category of foods found in nature.

The term “Superfood” is no scientific concept but rather an expression created by smart marketing people.

By definition superfoods are

  • meager in calories but nutrient dense
  • a superior source of anti-oxidants
  • a superior source  of essential nutrients – nutrients we need but cannot make ourselves
  • made by nature

Why should you consider superfoods?

Too often we decide in favor of familiar taste which rewards us with more additional weight.

Often we look for a quick fix for lunch beaks or dinners in front of the TV (processed food).At Xmas, Easter, birthdays and anniversaries we stick to traditional but heavy recipes.

Replacing processed foods with unprocessed super-foods will help you get more energy, lose weight and live a healthier life. They can arm your body with high doses of vitamins and minerals plus introduce immune protection with antioxidant power into your system.

10 Super-foods

As wellness specialists, we believe in sharing our knowledge. So here is information about some super-foods. If you want to eat healthier have a look at the following 10 super-foods:

  1. Asparagus contains the super antioxidant glutathione; 1 cup covers 2/3 of daily vitamin B intake.
  2. Avocado contains vitamin E, heaps of good fats and antioxidants. It contains lots of oleic acid which reduces cholesterol. All in all avos promote heart health. Have some avocado instead of pastry or similar snacks.
  3. Blueberries are suppliers of vitamin C and heaps of antioxidants. Think berry smoothie.
  4. Broccoli is high in vitamin C, as well as in dietary fiber; it also contains multiple nutrients with potent anti-cancer properties. Avoid boiling it as otherwise you will greatly reduce its benefits.
  5. Green tea supports weight loss & reduction of body fat mass; antioxidant with anti-cancer properties.
  6. Kale Some say that if any veggie earns title superfood, it is kale. It delivers an abundance of vitamins as well as phytochemicals, antioxidants, proteins, iron and fibers. Research found anti-inflammatory properties and is said to reduce the risk of certain cancers.
  7. Most Nuts are generally full of essential vitamins, minerals and fiber. Recent studies suggest that eating a small handful of nuts four times a week can help reduce heart disease and satisfy food cravings. Brazil nuts are one of the few good sources of selenium that may help protect against cancer, depression and Alzheimer’s disease.
  8. Salmon or other Omega-3 rich fish lower heart disease risk, help arthritis, and may possibly help with memory loss and Alzheimer’s. Alternatively look at Linseeds, the powerhouse of nutrition as it is the richest plant source for omega 3 fats.
  9. Spinach is one of the most nutritious of all foods! It is said to lowers risk for some cancers and for cardiovascular diseases. The list of compounds that have been discovered in spinach is truly impressive. Beyond the iron, spinach contains carotenoids, antioxidants, vitamin K, coenzyme Q10, B vitamins, minerals, chlorophyll, polyphenols, betaine and, interestingly, plant-derived omega-3 fatty acids.
  10.  Tomato is high in fiber and contains heaps of lycopene which gives the red color and is said to reduce risk of prostate, lung, colon, breast, skin cancers.

And one Extra

The baked bean is a processed food but also a nutritional powerhouse of protein, fiber, iron and calcium. It contains carbohydrate that, like that in apples, is of the low GI variety. The insoluble fiber is not digested but moves into the large intestine, or colon, where bacteria act on it and produce short-chain fatty acids. These fatty acids are thought to nourish the colon lining and protect it from carcinogenic (cancer-causing) invaders.

So, think health – think super-food.

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